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Twitter New Logo X: Elon Musk launched Twitter’s new logo on Monday. This is Musk’s latest decision as part of his initiative to rebrand microblogging website Twitter. The new logo for Musk’s social media site is a white X with a black background. And now a few hours after launching the new logo, users have started seeing the new logo on the web version of Twitter. If you go to X.com you will be redirected to Twitter. Let us tell you that the legal name of the company was changed to X Corp several months back.
Twitter CEO Linda Yaccarino also tweeted about the new logo design, ‘X is here! Let’s do this’. After this, Linda also posted a picture of a logo given to the project at the company’s office in San Francisco.
earlier on twitter on sunday
Why is Musk changing Twitter’s logo?
Let us tell you that Musk’s attempt with the X logo is to adopt the micro-blogging platform model of China’s instant messaging app WeChat. In the WeChat app, users can do everything from messaging, video calling to booking flights and hotels.
According to reports, last year Musk told Twitter employees that he wanted to convert Twitter into WeChat. Musk had said, there is no app like ‘WeChat outside China’. In China, you can do everything in WeChat. If we can do the same with Twitter then it will be a great success.
The story behind the renaming of Twitter and changing the iconic blue bird logo is something else. Its aim is not only to change the identity of the people. According to Platformer’s news, Musk sent a mail to Twitter employees informing them that the company’s name could be X and this is the last time they are getting a mail from the Twitter address.
Why put the X logo?
It seems that the letter X has a lot of influence on Musk. In 1999, Musk was the co-founder of an online bank called X.com. Later the name of this bank was changed to Paypal. Apart from this, this letter is also included in Musk’s rocket company SpaceX. Apart from this, the name of the first SUV model launched under Musk’s company Tesla was also the same.
X’s chief executive Linda Yaccarino shared X’s vision on Sunday. In a tweet, he said that now the business will be artificial intelligence-powered and the focus will be on audio, video, messaging, payments/banking.
big changes in twitter
Twitter was bought by Elon Musk in October 2022 in a deal worth $44 billion. Since then, the company has taken many big decisions continuously, which had a big impact on both the users and the employees. Musk showed the way out to many big executives of Twitter as soon as he took command. Among them was the name of the company’s CEO Parag Agarwal. In the name of cost cutting, Musk locked Twitter’s office in many countries around the world and made many major changes in the company’s policy.
Apart from this, Twitter Legacy accounts also have to pay for Verified Tags. If you want all the Twitter features, then you have to take Twitter Blue Subscripton.
The rise of bots and hate speech
Recently, researchers from the University of Southern California’s Information Sciences Institute, Oregon State University, UCLA and UC Merced reported in a published report in April 2023 that after Musk took command of Twitter, the number of bots on the platform and cases of head speech have increased.
It was told in this study, ‘From October 1 to November 29, 2022, users who tweeted hateful (hateful) tweets saw a tremendous increase every day since Musk took over.’
Musk was expected to eliminate the bot problem on Twitter. But it has been found in the study that after the reins of Twitter came into the hands of Musk, the number of bots also increased.
Decrease in transparency of Twitter
There has been a decrease in transparency on Twitter under Elon Musk’s ownership. In February, Musk announced that the company was discontinuing free access to the Twitter API and would soon launch a paid version. After this announcement, there was an impact especially on those researchers who study hate speech and online abuse. Most researchers and universities rely on these APIs to study human behavior on Twitter. And for these, launching the paid version meant reducing such studies.
Apart from this, after taking charge of Elon Musk, the answers to the questions coming from the press have also reduced. Because there is a difference between the coverage of traditional media outlets and the company’s operations. Emails to press@twitter.com now receive a ‘poop’ emoji in response.
When Musk, a supporter of free speech, changed his tone
Only a few months after Twitter’s takeover by paying a huge amount of $ 44 billion, Musk called himself a ‘free speech absolutist’ (supporter of free speech).
However, only a few months after his leadership, the tone has changed regarding Elon Musk’s free speech. Now he calls himself a law abiding person of a country. In the same year, Musk described the existing rules for social media platforms in India as ‘very strict’. and said that he would rather comply with the government’s blocking orders than risk sending Twitter employees to jail.
Meta launches Threads to compete with Twitter
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Amidst Meta’s growing success, Musk accused Meta of stealing the company’s trade secrets. And also threatened to drag Zuckerberg to court.